I don’t know about you, but I have just met one beautiful and accomplished single woman too many. There are three, no, wait, four, acquaintances on the top of my head, spanning the twenties to the forties, who are stunningly gorgeous, pleasant characters, academic and professional high achievers – and single. And it’s not that they want to be; they just happen to be single. They would love a man that is a good match for them, but there doesn’t seem to be anyone eligible around.
What is happening here? Well, Your Economist has three theses on what’s going on. And three antidotes.
Don’t be too modest. Many beautiful high achievers, I am sure, have been told from an early age to be humble and self-effacing. To counteract the stunner effect with an overdose of modesty, so their classmates and relatives can bear the sight and sound of them. That trick may have worked for social integration, but it is a killer on the dating market. Robust evidence shows that popular and outgoing girls are asked out the most. So, darling: get yourself on that pedestal. Be the one to announce the student union activity, the new task force at work, or the new charity project at church. You want to be that girl behind the mic that has all the eyes and ears on it for a moment.
Cast your net widely. If you are ‘rare’ on any trait (rare beauty, rare intelligence, rarely sporty, rare height…) whoever matches you will be equally ‘rare’. If there are not enough eligible people where you roam, roam in other places: go online, visit that aunt on the other coast, let your friends set you up. Let go of the thought that the internet and blind dates are for losers. They are not. They are for choosers.
Make. Time. If you live a lifestyle that only works for a childless single, then that’s what you’ll end up being. If you work endless hours and weekends; if your scarce leisure time is planned out without flexibility, then where will a partner and maybe a family fit in? When will your radar be relaxed and clean enough to register Mr. or Mrs. Right, and recognize them as such?
No guarantees. But these three potions should let an eligible man or two appear.
How can we find out what happens when women have the upper hand in dating? Does it ever happen? And what if? – One situation where women certainly have bargaining power is when men outnumber women. A high ratio of men to women means men compete for women and women can choose.
There are several situations where we find a high gender ratio: some countries (last week we discussed China), some immigrant communities, social groups and others. Economists have studied several of these and have found 5 outcomes in the relationship world when women have the upper hand.
There are more marriages. Groups where men outnumber women see their marriage rates go up, compared to groups with even gender ratios.
Men earn more. As men have to make an effort to gain an edge over potential competitors for women, one area they excel in is income.
Women tend to work less. Overall, fewer women choose to work outside the home. This suggests that, at least in the communities studied, many women had the latent wish to be homemakers.
Couples earn more. Women, who choose to work, earn more on average than working women in gender-even societies. Combined with point 3, this means that women won’t get up for less than a certain salary any more.
Children born in this environment are better off. After all the above, it’s an empirical fact that in societies where men compete for women, parents of young children earn more. Children grow up in wealthier households than in societies where women have less bargaining power.
In other words, based on robust evidence: bargaining power for women is a pretty good thing, for about everyone.
much of your advice appears to be geared to men, who seem to be entitled ‘by tradition’ to be the active ones in courtship. What about women? Do economists have a view on gender differences in courtship? How can a woman find her man?
Well spotted. Much of the economic literature we apply to dating is indeed ‘non-gendered’ and gives the same advice to men and women. It looks like we are contradicting dating advice of the Mars and Venuskind.
But not quite. Economists have sometimes even assigned extreme gender roles. Lena Edlund rose to fame for a paper that assumed women were ‘sellers’ and men ‘buyers’ of sex, whether in a lifelong contract (marriage) or a temporary one (prostitution). The assumption is that women’s relative indifference to sex gives them a bargaining advantage.
Even if we want to take it a bit easier, the idea that women are sellers and men buyers in the dating game is not counterintuitive, and Dr de Bergerac found it to resonate with friends and family. Several successfully dating ladies reported the following activities as useful: putting up their profiles at online and other dating agencies, making sure they are socially active and well known (also see this article) and paying attention to their overall visual appeal. Exactly what a seller would do.