Laura and her boyfriend Ed had dated for 6 years and lived together for five. They led a joyful, loving and successful life together as entrepreneurs in a European metropole. Their personalities completed each other: he, an introvert, polite, soft-spoken, laid back and the modern version of the humble scientist; she, an extrovert, passionate planner and organizer, presenter and confessing to an exhibitionist touch both professionally and privately. They indulged in the different hobbies they both brought to the relationship (he: avant-garde art, she: wedding fairs and books). They had jointly travelled half the globe, had a network of hundreds of common friends and intended to keep leading this life forever. The only thing missing: Ed just.did.not.propose. When Laura’s mother-in-law asked her about wedding plans, she owned up about the missing proposal. Ed’s mum then encouraged her to propose herself, as she thought would be fitting for an emancipated young woman. Laura plotted and planned and delivered a very romantic proposal to Ed. She proposed in a hot air balloon in the French countryside. Ed said yes. And for the protocol, he counter proposed not much later, in a helicopter. They have been married for 9 years now.

This may be the most radical post to date. Why should it matter who proposes? Other than for tradition, say. Well, tradition goes further than what we usually assume; it’s where the power sits. And if it is about proposing in a relationship, the first mover wins. He or she sets the agenda more than the one who reacts.

As reviewed by Nobel Prize Winner Dale Mortensen in 1988, an algorithm devised by Gale and Shapley in 1962 can be used to match employers and employees or husbands and wives. A series of matching outcomes is stable if no paired person has the desire to rather be single. However, in a given matching outcome some people can be better of than others. E.g. a matched person would not prefer to be single but rather be paired with someone else. While several people are happy with whom they are paired with. And it can be shown that the outcome is actually most favorable for those individuals who proposed the match first. They have more options to choose from than the ones who react and only can choose between different proposals.

So ladies, if you want to take charge of your relationship happiness, make a move. First.